As you know, Matcha is not only a drink
anymore. It is also popular as one of the flavors of sweets and food.
Now it seems to be “Hojicha” turn.
Hojicha latte, hojicha ice-cream, and other
hojicha flavored sweets are already common.
Recently, you can eat Hojicha ramen in Tokyo.
It doesn’t mean the ramen soup is Hojicha. Hojicha is used as one of the
seasonings, which helps take away the distinguish smell of meat and make the
taste deeper.
Also, even the perfume giving impression of
Hojicha has been on the market. The amount of an initial shipment was sold out
within one week.
Hojicha itself has a toasty aroma and less
caffeine. I like drinking hojicha as it is but it’s interesting to see how Hojicha
is “developing”.
 |
| Hojicha scent (frm LUZ-store) |
